Here lies the 'Gouda runner' in the streets. The names in the bricks referring to various products sold in the last century in this street. Some words are aware noted in the old spelling. Obviously pottery and pipes were also sold. In an attempt to make the old shopping centers of the cities more attractive for shoppers this concept was thought out by public works of Gouda perhaps remembering the ads in the pavement of the old roman cities like Pompei. One for sign,signs here.